I recently caught up with Parallel Magazine to talk music, and tell them my 10 favourite songs of all time! See what I picked here.
I recently caught up with the ladies at the 20six07 podcast to talk about my career so far. There’s also a healthy amount of chat about how good I am at making apple crumble. Definitely worth checking out if you’re pursuing a career like mine as I speak on getting into the industry and discovering […]
While DJing at Bestival’s JägerHaus, I caught up with Soho Radio for an interview. Recorded after my set, press play to hear me talking DJ injuries and Unicorn Zoos… Listen back here.
CLASH Magazine recently featured me in a piece titled: Meet Five Women Pioneering Europe’s DIY Scene. Read my profile below and the full article at clashmusic.com. Lily Mercer What started as a hip-hop blog turned into a career in internet radio: Lily is a leading international voice in progressive hip-hop via her show on Rinse […]
I recently did an interview with German magazine, BLONDE, read the interview in German here or English below… What do you do and why do you do it? I curate amazing new music via my magazine; Viper, my Rinse FM radio show and my blog. I also host on Beats1, DJ at events, throw parties […]
I recently did an interview with King’s Ransom London about what keeps me awake at night and what I’m most likely to be arrested for… Lily Mercer is the North Londoner who’s love of hip-hop, print publications and a way with words led her to create Viper Magazine. After feeling frustrated with the increasingly limited […]
DJ, CREATOR OF VIPER MAGAZINE, HOST AT BEATS 1 AND RINSE FM MAKING HERstory “I have always loved music, but it wasn’t until my early 20’s that I realised how much I LIVED for it. That was when my passion began to develop into a career. It was all quite organic” Thinking back, very similar […]
On the go with @adidasoriginals wearing the #NMD XR1 👟👟👟 ❤️ to @casisdead + LATER for the soundtrack A video posted by lilymercer (@lilymercer) on Aug 25, 2016 at 7:24am PDT I recently appeared in the adidas Originals NMD XR1 Campaign with Goldie by my side. It was a fun day of filming as they […]
I recently did an interview with 94Five for their Tastemakers segment… A tastemaker is someone whose opinion we trust, so much so that we let them set the bar for popular trends and fashions. So if you’re paying any attention to Hip-Hop right now, Lily Mercer is the tastemaker you should be watching. When it […]
Meet Lily, the 26-year-old Rinse FM and Beats 1 DJ who also manages to write, run and promote her own music zine Viper on the side (nbd). Between interviewing everyone from Ashanti to Chance The Rapper, working festivals, like Born & Bred, and running three Insta accounts (she recommends @cashcats, btw) she’s even got time […]
I recently hung out with GUAP, the first video magazine, to explain my journey so far. Check the video out for cheesy dance moves and more… Via GUAP. Photo by Vicky Grout.
Complex recently featured me in their list of 30 Under 30 Music Industry Creatives and they had some very kind words to say about my career so far. Read the full list here. Job title: Publisher, Viper Magazine / Broadcaster, Rinse FM + Beats 1 Radio Age: 28 Twitter: @LilyMercer Lily Mercer impressively emblazoned the […]
Lily Mercer has been gaining a lot of attention since the end of last year, appearing in numerous campaigns for Adidas, G-Shock, Puma etc and DJ’ing for the likes of Google, Supra etc. Some have gone as far as calling her London’s new ‘Music It Girl’ comparing her to the likes of Alexa Chung for […]
I was recently profiled by The Loud Neighbours for an interview in their Women We Love series. Read on to find out how I got into radio and my advice for those wishing to follow in my footsteps…. Words by Kristi Shinfuku. It’s 2016, and we’re not one to look at gender to draw attention […]
I recently spoke to Resuer about hip hop and falling for rappers. Check out at extract of the interview below and read the full interview here. A life in hip hop, hailing from North London, Lily is renowned for breaking US & UK acts into the scene through her self-funded hip hop magazine Viper http://vipermag.com/ […]
I recently spoke to Mogul about founding Viper Magazine, misogyny and the role women play in rap. Check out the interview here. My answers were edited down for Mogul but you can read the full interview below… 1) At the London School of Fashion, you were honored for a project in which you explored the […]
I recently caught up with Tom Winslade from The Hundreds for an interview about my radio and journalism career. Read an extract below… London’s Resident Queen of Hip-Hop :: A Conversation with Lily Mercer There are so many platforms for sharing and discovering music in the digital age that it can become somewhat overwhelming at […]
LEADING THE HIP-HOP RENAISSANCE: A CONVERSATION WITH VIPER MAGAZINE PUBLISHER LILY MERCER ON THE NEW GOLDEN AGE OF HIP-HOP I’m one of those weirdoes who actually gets excited for the weeks when new magazines drop. I get my art fix with Juxtapoz and ArtForum. Politics get imbibed with the New Yorker and the Atlantic. The […]
I recently spoke to Link Up TV for their Industry Spotlight segment. We recapped on my career so far, the birth of Viper and the differences between doing radio work with both Beats1 and Rinse FM. Read all about it below… For our next instalment in our “Industry Spotlight” series, we’ve called upon Rinse FM […]
After appearing in their Pretty Tough Girls Zine, I recently spoke to Baby-G for an online interview. Read it below and here. Fashion Graduate turned music tastemaker, Lily Mercer gives a quick interview ahead of her set in Selfridges for Baby-G. Name:Lily Mercer Location:London Occupation:Music journalist and DJ What are you listening to at the […]